Okoma Victor

10 Simple Steps to Publish on YB Locals.

Here are some practical tips for posting a business listing on YellowBooks.ng (a Nigerian business directory platform):

Note: This tip doesn't follow the page layouts of  Yellowbooks.ng

1. Choose the Right Category

Make sure your business is listed under the most relevant category. If your business fits into multiple categories (e.g., “Restaurant” and “Event Catering”), choose the first one that represents your core service and add 4 extra as secondary (5 recommended).

2. Use a Clear and Compelling Business Name

Avoid abbreviations unless they are widely known. Make it easy for people to find your brand when searching.

3. Add High-Quality Images

Upload clear, high-resolution photos of your logo, products, team, or physical location. Listings with photos get more views and build more trust.

4. Write a Strong Business Description

Use simple language to explain:

• 1. What your business does

  2. What makes you unique

  3. Any special offers or services

You can make use of ChatGPT to generate a compelling description about your business.

Include relevant keywords related to your business and the city your business is in that people might search for on Google and YB Local (e.g., “affordable catering in Abuja” or “cheap restaurant in Port Harcourt,” etc.).

5. Include Accurate Contact and Location Info

Double-check your phone number, email, and website. Use a full physical address and location pin if you are in your office or business place, especially for local businesses.

6. Update Your Business Hours

Let people know when you're open. If your hours change seasonally or on holidays, keep them current, and if you do not open on Saturdays and Sundays, do not update both days; this would automatically tell YB Local you are closed for the days.

7. Encourage Customer Reviews

Ask happy clients to leave a review on your YellowBooks listing. Good reviews improve visibility and credibility.

8. Add Links to Social Media and Website

Connect your Instagram, Facebook, or LinkedIn pages. Makes it easier for people to follow, message, or learn more.

9. Monitor and Improve Your Listing

Check how your listing performs (views and clicks). Update your description or images periodically to keep it fresh.

10. Claim Your Listing

After publishing on YellowBooks, make sure you claim your business by providing your business CAC certification. However, this doesn't mean your business won't be published.